1) Correct me if I'm wrong, but to the extent that organizational research has examined social movements, it has primarily been concerned with their effect on (that holy grail of org. studies) organizational forms (cf. work by Rao, Morrill, Zald, Ventresca, Clemens, Lounsbury).
2) And isn't it also true that organizational research has paid relatively little attention to explaining the structure of organizational fields (i.e., patterns of interorganizational relations)?
3) And if that is indeed the case, would it not be important to examine the effects of emerging social movements on the structure of existing organizational fields?